Most people who do music do it for the fame there is only a selected few who do it for the art an you can tell when you listen to the music. Regardless of your reason to do music everyone wants to be successful. As an artist you get what you put into yourself. You can’t be cheap with your music you must invest in promo to get your name out and studio time for starters. You must develop a brand that separates you from other artists & make good songs. These days you have many options to get your music out mainly the Internet, there is many blogs & sites that will post your music you can also pass your CDs out. In the past music videos were a luxury but now it’s something available for many artists because so many people are filming videos. So if your gonna do it right & “Go Hard Or Go Home”
it seems like times have changed drastically on wats considered good music these days.. If someone co signs an album people jump on the band wagon even if the music is wack. since the skinny jean era & mixing this gangsta hipster style the definition of good music changed to the point were i dont know if i can even recognize classic music anymore. Im not afraid to speak up an say something is wack, but when you do that people look at you like a hater. The best music is in the past & will remain in the past.
When i say RAP what comes to mind when you think of this particular genre of music? The birth of Hip Hop was in the Bronx NY. They had alot of artists coming on the map from this state such as Krs1,LL Cool J,Eric B an Rakim,Big Daddy Kane Etc. Across the Coast on the other side of the country was Eric “Eazy E” Wright the founder of N.W.A the premier gangsta rap group they spoke on alot of controversial events that had some people in America furious. The best thing about music is having the ability to voice your opinion an alot of people did it. Early on songs such as fight the power, niggas with attitudes,etc. In the early 90s was when rap was at its best there was alot of talent in the game if you couldn’t spit with the best you couldn’t spit at all REAL TALK. The RISE in Hip hop was 2pac an Biggie these guys had attracted fans of all crowds an made alot of good music plus were very marketable opening the doors to acting for many rappers down the line clothing lines etc. Now With the good comes the Bad the FALL the media has the power to destroy anyone an it did in this case both young performers used music to air out personal business with each other starting the east vs west beef as the media portrayed 2pac made hit em up which was the best diss song ever made in MY OPINION. What many people dont know is that biggie never dissed him back, “Who shot ya” is not a Pac diss biggie has gone on record saying this we lost both these artists due to beef but today many artists glorify beef to sell records have we not learned anything Hip Hop? With Big an Pac gone this opened the door to alot new acts mainly DMX, Jayz who was overshadowed by success of Pac Big an Nas at the time. We should respect Jayz cuz when Rap was at its lowest point he put the game on his back with “in my lifetime vol.2” a classic album at that time Roc-a-Fella records and Ruff Ryders had game on smash. In the end both these camps eventually split ways like most rappers from NY, from the beginning NY rappers never stuck together from krs1 vs mc shan to nas vs jayz to big vs pac if we wanna be technical since they both from NY. The birth place of hip hop has never been able to stick together causing the south to move in on there territory taking over the game. The south has had a very long run dating back to the Lil Jon days all because they work with each other promote all artists an keep the music coming. its time someone steps to the Mic a reclaims the throne for Eastcoast because music has turned into a colorful dance scene with product that we are now handed. Will REAL RAP ever come back only time will tell…..
Dedication, determination an disipline are the deciding factors to determine who is gonna shine artists must maintain this to keep them in grind mode. Just like everything else in life it’s all about work ethic who is coming out with the most music consistantly an keeping the fans satisfied. The reason you need to do that is because the fans dictate how long ya career is gonna last by the work you give them. The fans are the ones who go out an support you come to your shows etc. In recent years alot of artists have been using the mixtape platform to keep their buzz up by doing mixtapes monthly to keep the airwaves open with their music such as Wiz Khalifa, A-Mafia, Lil Wayne to name a few.
The best tool to promote your music now is the internet it has everything you could need an most people have access to it. There are alot of sites that puts music an mixtapes up available which artists have been taken advantage of to push their music most do free downloads so everyone can get it while others charge. If you notice its like the artists must give the fans a free teaser before they drop an album to help with sales now more than ever. A good example is Rick Ross with the Albert Anastasia mixtape which first gave us a listen to the song BMF which was a major hit for him going into “Teflon Don” album even Eminem who always tops the charts came out with a mixtape before “The Recovery” dropped.
In the past all you needed to do was get one single on the radio an that would dictate most of your album sales, but since music has drastically declined over the years now people wanna hear more before they buy an album an artists must deliver an sell them selves more than ever seems like you gotta give to receive sales especially with the ability to download music which is already taking away from them. Artists these days must have good work ethic an know the business side of things as well because these labels are shelving artists more than ever now.. Alot people fell victim to that an have singles out but no album follows up behind it an labels own the rights to the music.
The alternate to the majors is taking the independent route which is probably the best way to go in my opinion. The reason i feel that way is because there is no promotion like self promotion you get out of it what you put in an have creative control for the most part which the major labels usually dictate.. Alot artists get mad at the South an new rappers that just pop up out of no were but at the end of the day the worst artist is gonna shine if he is putting the work an delivering music constantly. In some cases its not all about talent its about ya GRIND an how bad you really want it. In close i think if all artists gives the bigger picture 100% an knows how to A) make good music B)business perspective C) how to market themselves to all fanbases an be original with the music they make they will be successful GRIND some artists got it an others don’t hard work pays off when the money comes in an thats a fact..